I hoped you'd get here!
A Bachelor in Fine Arts - Visual Communications from The American University in Dubai (AUD), I have been working in the design and advertising industry for over 15 years now. I excel most at creative strategy, art direction and visual branding, and have strong experience in photography and motion graphics.
June 2022 - Present
CAREEM
Creative Manager
January 2021 - June 2022
LIVINGROOM COMMUNICATION
Senior Integrated Art Director
April 2013 - January 2021
ITAN JEWELS
Head of Design & Advertising
Founding Designer
January 2011 - March 2013
INSIGNIA WORLDWIDE
Senior Graphic & Digital Designer
Graphic & Digital Designer
Profile
Having worked in an agency environment, client side in-house team and in a freelance capacity, I have gained valuable experience within various aspects of advertising. I have had the pleasure of working and learning from some great specialist image makers, photographers and creative directors.
Skills
Art direction, Film production, Concept development, Creative strategy, Storytelling, Brand development, Photography, Digital design, Pitch decks, Animation and Motion Graphics, Website and UI design, Exhibition management, Merchandise/display production, Print production
Awards
GRAND PRIX - Transform Awards
Best Visual Identity - Careem Rebrand
GOLD - Transform Awards
Best Rebrand - Careem Rebrand
Best Brand Architecture - Careem Rebrand
BRONZE - Transform Awards
Best Visual Identity - Emirates Post Rebrand
Tools
Illustrator, Photoshop, Indesign
Midjourney, Firefly++
DSLR & Macro Photography
PowerPoint, Keynote
Adobe After Effects - Intermediate
Brands I've created for
